Cardinal connects to your CRM, inbox, calendar and Slack in minutes, and keeps them up to date without anyone typing.

Connect once. Cardinal reads from each tool, acts in the right one and adds whatever your sequencer is missing.
“Send me something on how others ramp new AEs.”
Calls, emails, meetings and next steps are written to the record as they happen, with the source on every field.
- Every field marked with where it came from
- Nothing overwritten without a source
- Salesforce, HubSpot and Attio
Minutes to connect
Sign in with each tool. No implementation project, no consultants.
Two-way sync
Changes in Cardinal show up in your CRM, and the other way round.
Permissions respected
Cardinal only sees what each person can already see.
Four teams on what changed once Cardinal joined.
Every figure is from a customer, in their own words, with where they said it.
“From Cardinal we’ve had 10 customers convert.”
“It feels like when I log in every single day, it was built for me and my team.”
“We set the guardrails, we set the runbooks and then it does the job.”
Salesforce, HubSpot and Attio today, with more on the way.
No. Anyone with access to the tool can connect it. Admins can restrict what syncs.
Nothing is overwritten without a source. Cardinal adds to the record and marks every field it changed.

Sign in with each tool in the demo and watch the first records fill themselves in.
