Cardinal pulls together dozens of data sources, finds every account and person that fits, and keeps prospecting while you sell.

Slack#dealsLive
Cardinal64 new accounts this week. Okapi just raised $40M.
How it works

Step 1

Every source, in one place

Your CRM, site visits, funding, hiring, job changes, social posts and dozens of data providers. Cardinal reads them together and ranks every account that fits.

Step 2

Research attached

Every account comes back with the few things worth knowing and the person to talk to.

Step 3

Written for each person

Cardinal picks the opener most likely to land with that person and writes it in your voice.

Step 4

On autopilot

New accounts that fit are found, researched and reached every day, without anyone asking.

Lead search vs. Cardinal

Lead search hands you a filter bar and a spreadsheet. With Cardinal you ask in a sentence. It reasons across every data source and comes back with the accounts worth your time today.

AccountsWed, Oct 22
Title is VP SalesANDEmployees 50–500NOTAgencyANDRegion is US3,482 results
3,4823,482accounts to read0with a reason to call today45 min45 minto a list worth calling
By the numbers

40,000accounts scored overnight against your best customers
5things worth knowing about every account, sources included
12+signal sources scouted for every account
Features

Fit and timing, scored

Every account scored against your best customers and the signals around it.

Gmail

Deliverability handled

Our own sequencer, built for agents, with deliverability managed for you, so your emails reach the inbox.

Salesforce

Written down in the CRM

Scores, reasons and next steps land on the record in Salesforce or HubSpot.

Playbooks

Three plays teams run on Pipeline generation. Open one to see every step.

Explore all plays
Customers

Four teams on what changed once Cardinal joined.

Customer proof

Every figure is from a customer, in their own words, with where they said it.

Autosana$100kIn revenue closed within three weeks

“From Cardinal we’ve had 10 customers convert.”

Yuvan SundraniYuvan SundraniCo-founder and CEO, Autosana
151people in conversation, up from four in the first month

“It feels like when I log in every single day, it was built for me and my team.”

Darrion DumlaoDarrion DumlaoGTM, Seltz
60%response rate from C-suites at their last conference

“We set the guardrails, we set the runbooks and then it does the job.”

Gus TrigosGus TrigosCo-founder and CEO, Runtime
FAQ

  • Your CRM history, the accounts you’ve won and lost, site visits and public signals like hiring and funding. Each rank comes with the reasons behind it.

Your first list

Connect your CRM in the demo and watch Cardinal build your first prospect list, with the reason for every account.

Your first prospectsResearched
OkapiRaised a Series A
HalyardHiring 3 SDRs
PennantNew VP Sales
BrindlePricing page, twice
TallowSame stack as Ferrous

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